One of the simplest things we can all do to lessen our impact on the planet is to buy less and buy better and invest in clothes that will stand the test of time rather than lots of wear-once pieces. 

Seraphina clothes are designed to last and to see you through year after year.  Whilst we are inspired by what we see on the catwalks and in magazines, we are never dictated to by fashion: our clothing is designed to look as fabulous in five year's time as it does now. 

With all of this in mind, we've put together some simple tips for the best ways to care for your garments, so you can enjoy them next summer, and the one after, and the one after...

Fiona x

Washing

Cotton and linen

The best way to wash cotton and linen and to prevent your garments from losing their colour is to hand wash them in cold water. If you are using the washing machine, always use a cold wash. For stains, try using natural treatments: vinegar, lemon juice, baking soda and non-coloured alcohol can all work. Rub in a small amount to the stain while the surface is still moist, and leave it to set for 5–7 minutes. Then very gently rub the stain between your fingers again to help loosen it and rinse thoroughly with cold water.

How to hand wash

Dissolve a gentle washing detergent (we love Ecover) into lukewarm water (max 30°C). Add the garment and gently agitate it, very lightly rubbing any stains. Gently squeeze the excess washing water out (do not wring or twist as this will damage the fabric). Rinse the item in changes of lukewarm water until all of the soap residue has been removed.

You can add a few tablespoons of distilled white vinegar to the rinse water to neutralise alkali traces and dissolve soap residue. Lay the garment on a clean dry towel and gently press the water out of the fabric by rolling it up in the towel. 

Drying, ironing and care

Air drying is always best for your garments and for the planet. Use a thick, shaped hanger to remove any creases. Cotton and linen are fairly tough fabrics and can be ironed at higher temperatures without the risk of shininess or burning.  

It’s best if you store your garments by hanging them up rather than folding. For the best results, invest in thick, shaped hangers rather than wire ones.

Linen and cotton are organic fabrics, which can become the prey of clothes moths and silverfish. In order to ensure that you favourite garments are safe, don’t leave your dirty clothes lying around for too long – keeping on top of your laundry is one of the best methods of stopping moths becoming a problem. Declutter your wardrobe – more space between clothing means there’s less of a chance that moths can eat through multiple garments at once. Vacuum every corner of your wardrobe. Many people never think to vacuum inside their cupboards, but this is where the moths and silverfish will be hiding.  Cedarwood is a great natural moth deterrent: if you don’t want to invest in a cedarwood wardrobe, try a few cedarwood balls in a muslin bag tied to your hanging rail with a pretty ribbon.